I-YouTube: Iyini Futhi Kungani Uyisebenzise Njengomdali Wevidiyo?

ngo kim Kubuyekezwe: July 18, 2022

I-YouTube iyi- ividiyo inkundla yokwabelana ekuvumela ukuthi ulayishe, wabelane futhi ubuke amavidiyo. Iyindawo enkulu kakhulu yokwabelana ngamavidiyo emhlabeni. Futhi iyithuluzi elihle lokuthi abadali bamavidiyo abafana nathi balisebenzisele ukumaketha. Ungakwazi ukuyisebenzisela yonke into kusukela kwezamabhizinisi kuya ezintweni zokuzilibazisa.

Njengomdali wevidiyo, udinga ukusebenzisa wonke amathuluzi onawo ukuze wenze okuqukethwe kwakho kube phambi kwabantu abaningi ngangokunokwenzeka. I-YouTube ingelinye lalawo mathuluzi. Kuyinkundla yokwabelana ngamavidiyo ekuvumela ukuthi ulayishe, wabelane futhi ubuke amavidiyo. Futhi, ingosi yezokuxhumana ekuvumela ukuthi uxhumane nabanye abantu emphakathini.

Kulesi sihloko, ngizokutshela konke okudingeka ukwazi mayelana ne-YouTube njengomdali wevidiyo.

Ukudala ividiyo ye-YouTube

Qoqa Izimpahla Zakho

• Thola i-Adobe Express futhi uvule umhleli osuselwe kumaslayidi
• Xoxani ngendaba bese nixoxa ngayo
• Qoqa izithombe, iziqeshana zevidiyo, izithonjana, nombhalo

Hlanganisa Ividiyo Yakho

• Faka imidiya kumaslayidi
• Khetha izakhiwo eziklanywe kusengaphambili
• Engeza umbhalo ukuze uxhumane nolwazi oluyinhloko noma amakholi esenzo
• Engeza itimu neculo

Yabelana Ngevidiyo

• Londoloza ividiyo kudivayisi yakho
• Kopisha isixhumanisi ukuze wabelane ku-inthanethi
• Thumela ezinkundleni zokuxhumana, ku-YouTube, noma kubhulogi
• Thumela umbhalo noma uthumele ividiyo nge-imeyili kubangani

Isinyathelo 1: Ukwakha Isu Levidiyo Ye-YouTube Ebandakanyayo

Khomba Izilaleli Zakho

Ngaphambi kokuthi uqale ukudala okuqukethwe, udinga ukwazi ukuthi ukudalela bani. Lokho kusho ukuqonda izinkinga, izidingo, nezithakazelo zezilaleli zakho. Nansi indlela yokuqalisa:

• Lalela ukuthi izethameli zakho zithini: Uma ungalaleli izethameli zakho, ngeke ukwazi ukubasiza kahle.
• Nciphisa ukugxila kwakho: Uma usunomqondo wababukeli bakho, udinga ukudala okuqukethwe okuhambisana nezidingo zabo.
• Cacisa: Uma usaqala, ufuna izethameli zakho zicacise ngangokunokwenzeka.
• Gxila ekusizeni ababukeli bakho: Qiniseka ukuthi ividiyo yakho isiza ababukeli bakho ukuthi bafinyelele imigomo yabo.

Qala Ukudala Okuqukethwe

Ungavumeli ukuphelela kuphazamise ukudala okuqukethwe. Nakhu okufanele ukwenze uma uzithola ubambekile ekwenzeni iphelele:

• Zibuze imibuzo embalwa: Ingabe izethameli zakho ngeke ziyiqonde injongo yevidiyo uma izinguquko zingenziwa? Ingabe ividiyo, njengoba injalo, izowufeza umgomo wakho?
• Ungacabangi ngokweqile: Gxila kakhulu kwikhwalithi yokuqukethwe nendlela okuletha ngayo.
• Vele uqale: Ungakhathazeki ngokuba nawo wonke amathuluzi alungile noma uqiniseke ukuthi yonke ingxenye iphelele. Vele uqale ukudala okuqukethwe.

Isinyathelo sesi-2: Lungiselela Ividiyo Yakho Ezinjini Zokusesha

Ukwenza Okuqukethwe Okulungele Abasebenzisi

Uma ufuna ividiyo yakho iphumelele, kufanele uqiniseke ukuthi iyabonakala! Kungakho kubalulekile ukucabangela i-Search Engine Optimization (SEO) lapho udala ividiyo yakho.

Nawa amathiphu ambalwa okwenza okuqukethwe kwakho kutholakale:

• Gxila esihlokweni esithile naku-niche. Lokhu kuzosiza okuqukethwe kwakho kugqame futhi kusesheke kakhudlwana.
• Qiniseka ukuthi okuqukethwe kwakho kuwusizo futhi kuphendula imibuzo ebuzwa ngababukeli bakho.
• Qondanisa inhloso yosesho nalokho okuthengisayo.
• Nikeza inani elingaphezu kwalokho okulindelwe izithameli zakho.
• Yiba nezivakashi ezingalindele ukuthi zibe kuhlelo lwakho.

Ukwenza Okuqukethwe Okulungele Izinjini Zokusesha

Futhi ufuna ukwenza isiqiniseko sokuthi okuqukethwe kwakho kuzilungele izinjini zokusesha. Nawa amathiphu ambalwa okuthola izinga lokuqukethwe kwakho:

• Sebenzisa amagama angukhiye abalulekile ezihlokweni nasezincazelweni zakho.
• Faka okulotshiweyo kwevidiyo yakho encazelweni.
• Xhumanisa namanye amavidiyo ahlobene encazelweni.
• Yabelana ngevidiyo yakho ezinkundleni zokuxhumana.
• Khuthaza ababukeli ukuthi babeke amazwana futhi bathande ividiyo yakho.
• Cela ababukeli ukuthi babhalisele isiteshi sakho.

Ukuthola Imibono nezihloko ze-YouTube

Usesho lwe-YouTube

• Ingabe ufuna imibono yokuqukethwe? Sesha ngokushesha ku-YouTube futhi ubone ukuthi yini ebuyayo.
• Bheka imiphumela yosesho bese unquma ukuthi indawo egcwele amanzi noma ungakha inguqulo eyingqayizivele, ewusizo.
• Khetha izihloko ozithandayo nezihambisana nezithameli zakho.
• Thayipha amagama angukhiye kubha yokusesha futhi usebenzise isici sokusikisela/ukuqedela ngokuzenzakalela ukuze uthole imiqondo eyengeziwe.

Isigaba samazwana

• Bheka isigaba samazwana samavidiyo nezindatshana ukuze uthole izihloko nemibuzo eyengeziwe.
• Bheka isiteshi se-YouTube soncintisana naye bese uqala ukuvuma ukuphawula.

Thola Umphakathi

• Joyina i-Twitter, iqembu le-Facebook, noma iqembu lobulungu ukuze uthole ugqozi futhi ubuze imibuzo.
• Ungesabi ukucela usizo – asikho isidingo sokuthi usebenze wedwa!

Buza Izilaleli Zakho

• Uma usunazo izethameli, zibuze ukuthi yiziphi izinhlobo zokuqukethwe ezingathanda ukuzibona.
• Lena indlela eqinisekile yokuthola lokho izethameli zakho ezifuna ukukwazi, ukufunda, nokubuka.

Ukuqalisa Ngezisetshenziswa ze-YouTube

Isinyathelo 1: Qala ngefoni yakho

• Ungazikhathazi ngokuthola igiya eliphambili ngokushesha – qala ngefoni yakho!
• Ungenza okuningi nge-smartphone nje kanye nobuqambi obuncane.
• UBrian Fanzo we-iSocialFanz uphakamisa ukuthi kuthathwe izinyathelo zengane: “qala ngocingo lwakho, bese udlulela kukhamera yewebhu, bese udlulela kumathuluzi ochwepheshe.”

Isinyathelo sesi-2: Thola imakrofoni

• Ukutshala imali kumbhobho omuhle kuzokwenza umehluko omkhulu kwikhwalithi yevidiyo yakho.
• Ungathola imakrofoni ehloniphekile ngaphandle kokuphula ibhange, futhi kuwufanele kakhulu.
• Bheka imakrofoni esebenza neselula yakho, ikhamera, noma irekhoda yedijithali.

Isinyathelo sesi-3: Sebenzisa i-Screen Recording Software

• Isofthiwe yokuqopha isikrini ingakusiza ufunde izisekelo zokwenziwa kwevidiyo futhi ikusize uzijwayeze amasu amahle.
• Bheka ithuluzi elinokurekhoda okwakhelwe ngaphakathi, ukuhlela, nezici zokwabelana ukuze wonge isikhathi.
• I-Camtasia isofthiwe enhle yokuhlela ividiyo yabaqalayo, futhi inamandla okukhula nawe njengoba uthola amakhono engeziwe.

Isinyathelo sesi-4: Thola Izibani

• Ukukhanyisa kungenza umehluko omkhulu endleleni obukeka ngayo kanye nekhwalithi yonke yevidiyo yakho.
• Akudingekile ukuthi uchithe imali eningi ukhanyisa izibani uma uqala - isethi eyisisekelo izokwenza ubuqili.
• Ukukhanyisa kuyinhlanganisela yesayensi nobuciko, ngakho-ke zama futhi ujabule ngakho!

Isinyathelo sesi-5: Tshala imali kukhamera noma kukhamera yewebhu

• Amakhamera angaba utshalomali olukhulu, kodwa angathuthukisa kakhulu ukubukeka kwevidiyo yakho.
• Ikhamera yewebhu yangaphandle iyinketho ethengekayo futhi izokunikeza ikhwalithi engcono kunekhamera yewebhu eyakhelwe ngaphakathi.
• Ungakhohlwa ukuthi cishe unekhamera enhle ephaketheni lakho - ama-smartphones amaningi angarekhoda nge-HD egcwele noma i-4K.

Ukudala Ividiyo Yakho Yokuqala Ye-YouTube

Kungani Amavidiyo Okufundisa?

• Ngokocwaningo lwakamuva lwe-TechSmith, abantu abangaphezu kwesigamu babuka amavidiyo okufundisa amabili noma ngaphezulu ngeviki – lokho kuwukunyuka ngo-152% uma kuqhathaniswa no-2013!
• Ividiyo yokufundisa iyindlela enhle yokuqala ku-YouTube. Imane iphendula umbuzo othile awubuzile - noma ngabe 'Indlela Yokufriza Amafasitelana ku-Excel' noma 'Ungawashintsha Kanjani Amafutha Akho'.
• U-87% wabantu ababuzwa ocwaningweni lwe-Pew uthe i-YouTube ibalulekile ngokubasiza ukuthi babone ukuthi benze kanjani izinto abangakaze bazenze ngaphambilini.

Izinhlobo Zamavidiyo Ongawenza

• Uma uchwepheshe ekuqeqesheni izinja, dala uchungechunge lwamavidiyo enziwa kanjani ukuze uphendule yonke imibuzo umnikazi wezinja angaba nayo.
• Uma wazi i-Photoshop, yenza amavidiyo wokufundisa noma wokuqeqesha ukuze usize abanye babe ngcono.
• Uma uyibhizinisi noma usomabhizinisi, yenza idemo yomkhiqizo noma amavidiyo achazayo ukuze ubonise abangaba amakhasimende akho ukuthi umkhiqizo noma isevisi yakho yenzani.

Izibonelo Zamavidiyo Okufundisa

• Bheka le vidiyo evela ku-TubeBuddy ukuze uthole umbono wokuthi ividiyo yokufundisa ibukeka kanjani:
• Kukhona futhi amathani amanye amavidiyo wokufundisa ku-YouTube - abantu bafuna usizo lwevidiyo nsuku zonke, futhi okuqukethwe kokufunda nokufundisa kushayela ukubukwa okungaphezu kwesigidigidi ngosuku!

Isinyathelo sesi-6: Lungela Ukugingqika!

Hlanza Ideskithophu Yakho (kanye nedeskithophu)

Ngaphambi kokuthi uqophe umlando, qiniseka ukuthi indawo yakho ibukeka i-spick and span:

• Susa noma yikuphi ukufuhluza okungabonakala esithombeni. Udonga olungenalutho, olunombala owodwa lulungile, kodwa uma lokho kungeyona inketho, vele uqiniseke ukuthi ingemuva lakho alinaziphazamiso ngangokunokwenzeka.

• Vala noma yiziphi izinhlelo namawindi angadingekile esikrinini sekhompyutha yakho. Awufuni ukuthi ababukeli bakho baphazanyiswe yizo zonke izinhlelo zokusebenza nezinhlelo ongazidingi!

• Gwema ukurekhoda phambi kwamafasitela. Zimise eduze kwefasitela noma ubheke efasiteleni. Ngale ndlela, ngeke ugezwe noma ube yi-silhouette.

• Tshekisa ikhamera yakho yewebhu noma ikhamera ukuze ibe sezingeni lamehlo. Namathela Kumthetho Wokuthathu noma uzibeke phakathi nendawo yohlaka.

Lighting

Ukukhanyisa kubalulekile uma kuziwa ekurekhodeni ividiyo enhle. Nawa amanye amathiphu okufanele uwakhumbule:

• Uma ukwazi ukuthola izinto zokukhanyisa, zisebenzise! Kungenza umehluko omkhulu kwikhwalithi yevidiyo yakho.

• Uma ungakwazi ukufinyelela ezintweni zokukhanyisa, sebenzisa ukukhanya kwemvelo. Zimise eduze kwefasitela noma usebenzise isibani ukuze ukhanyise isikhala sakho.

• Gwema ukurekhoda elangeni eliqondile. Lokhu kungageza ividiyo yakho futhi kwenze kube nzima ukuyibona.

• Uma usebenzisa isibani, qiniseka ukuthi alikhanyi kakhulu. Awufuni ababukeli bakho baphuphuthekiswe!

Isinyathelo sesi-7: Thwebula isikrini sakho

Rekhoda isikrini sakho

Ulungele ukwenza ubuciko bakho be-YouTube? Qala ngokuchofoza inkinobho yokurekhoda phezulu kwesokudla sesikrini sakho. I-Camtasia ikuhlanganise nazo zonke izilungiselelo zokurekhoda ozidingayo.

Enza ngendlela oyifisayo izilungiselelo zakho

Khetha ukuthi ufuna ukuqopha isikrini sakho esigcwele noma isifunda esithile. Bese, unquma ukuthi uyafuna yini ukungeza okunye okokufaka njengekhamera yewebhu noma umsindo wemakrofoni. Uma usulungile, shaya qala ukurekhoda futhi ulungele ukubonisa amakhono akho.

Qeda Ukuqopha

Uma usuqedile, cindezela inkinobho yokumisa kubha yomsebenzi. Uma udinga ukuphinda urekhode, vele ucindezele okuthi susa bese uqala phansi. Ithiphu esheshayo: cindezela u-F10 ukuze uyeke ukurekhoda noma u-F9 ukuze ume isikhashana/uqalise kabusha. Ku-Mac? Cindezela i-CMD+OPTION+2 ukuze umise futhi u-CMD+SHIFT+2 ukuze ume kancane/uqalise kabusha.

Ihlaziya Ukusebenza Kwesiteshi Sakho

Qonda Amathrendi Akho Okubuka

• Yazi izethameli zakho nemikhuba yazo yokubuka ngokubhekisisa izibalo zesiteshi sakho.
• Hlola Imodi Ethuthukisiwe ukuze uthole ukubheka okujule nakakhulu kokuthrendayo okufana nokuthi hlobo luni lokuqukethwe ababukeli bakho abakulo.
• Thola ukwehla kokuthi ababukeli bakho bakubuka nini futhi kanjani okuqukethwe kwakho ngokuhlola Izibalo Zezithameli.

Spot Amathuba Okuzuza

• Sebenzisa izibalo ukuze wenze imali ngesiteshi sakho.
• Thola ulwazi mayelana ne-Cost Per Mille (CPM) kanye ne-Revenue Per Mille (RPM) ukuze uqonde ukuthi abakhangisi bakwazisa kanjani okuqukethwe kwakho.
• Bheka amavidiyo nezindatshana ukuze ufunde kabanzi mayelana nenzuzo yezikhangiso.

Vuselela Isiteshi Sakho

Hlanganyela nabanye Abadali

• Thola amathiphu okuthi ungabakhetha kanjani abahlanganyeli abalungile futhi ukusebenzise ngokugcwele lokho okudalayo ndawonye.
• Inethiwekhi nabanye Abadali futhi ufunde amakhono amasha angakusiza ukuthi uthole abalandeli abaningi besiteshi sakho.
• Xhumana nabanye Abadali futhi nijabule ngokuqukethwe enikudalayo ndawonye.

Yiba Bukhoma ku-YouTube

• Zifanelekele i-YouTube Live futhi uvumele abalandeli bakho bangene empilweni yakho ngesikhathi sangempela.
• Xhumana nabalandeli bakho ngezindlela eziphusile nge-YouTube Live.
• Yabelana ngempilo yakho nabalandeli bakho futhi uqiniseke ukuthi ukwenza ngamasu.

Pivot Okuqukethwe Kwakho

• Cabangela i-pivot kokuqukethwe kwesiteshi sakho uma kunesidingo.
• Yenza isiqiniseko sokuthi uyakwenza ngamasu ukuze uzibekele impumelelo.
• Ungesabi ukuzama into entsha futhi uzame ngamafomethi ahlukene.

Qala Isiteshi Sesibili

• Dala isiteshi sesibili uma ungafuni ukushintsha isiteshi sakho esikhulu.
• Linga ngezinhlobo ezintsha zamafomethi ngaphandle kokufaka engcupheni yokuhlukanisa abalandeli bakho.
• Funda kabanzi mayelana nokudala isiteshi esisha nokuthi singakuzuzisa kanjani.

Zijabulise Futhi Thatha Amakhefu

• Ukutubeka okucashile kungokoqobo, ngakho beka phambili inhlalakahle yakho.
• Qiniseka ukuthi uthatha ikhefu futhi uyazijabulisa ngokuqukethwe kwakho.
• Linganisa umsebenzi wakho nesikhathi esiphansi ukuze uqiniseke ukuthi awuzikhandle ngokweqile.

Ukufinyelela Izithameli Zakho

Ukuqonda Izincomo ze-YouTube

Uyafuna ukwazi ukuthi kungani ividiyo yakho yakamuva ivunguza? Ukuqonda indlela ababukeli bakho abathola ngayo amavidiyo akho kungasiza. Nakhu ukwehla kwe-algorithm ye-YouTube nokuthi yiziphi izici ezithonya umbono wakho:

• I-algorithm yethu ayinaki amavidiyo, inaka ababukeli. Ngakho, esikhundleni sokuzama ukwenza amavidiyo azokwenza i-algorithm ijabulise, gxila ekwenzeni amavidiyo ajabulisa ababukeli bakho.
• Silandelela lokho ababukeli abakubukayo, ukuthi bakubuka isikhathi esingakanani, beqa ini, nokunye okwengeziwe. Lokhu kusisiza ukuthi sithole ukuthi hlobo luni lwamavidiyo abawathanda kakhulu nokuthi yini esingabatusa kuwo ngokulandelayo.
• Thola Amathiphu Abadali ekusesheni nasekutholeni futhi ubuke ividiyo mayelana nezincomo ukuze ufunde kabanzi.

Ukuhlela Programming Yakho

Uma ufuna ukuheha nokujabulisa ababukeli, udinga ukuhlela izinhlelo zakho. Nawa amathiphu okuthi ungalakha kanjani ikhalenda lokuqukethwe kanye nemikhuba engcono kakhulu yokuhlela:

• Yenza ubuciko ngokuqukethwe kwakho. Cabanga ngokuthi hlobo luni lwamavidiyo ababukeli bakho abangathanda ukuwabuka nokuthi yini engabagcina bebuya ukuze bathole okwengeziwe.
• Hlela amavidiyo akho kusenesikhathi. Lokhu kuzokusiza ukuthi uhlale uhlelekile futhi uqinisekise ukuthi uthumela njalo okuqukethwe.
• Buka amavidiyo ngezinqubo ezingcono kakhulu zokuhlela ukuze uthole imibono eyengeziwe yokuthi ungaluhlela kanjani uhlelo lwakho.

Isiphetho

Sengiphetha, i-YouTube iyinkundla emangalisayo yokuba abadali bamavidiyo babelane ngomsebenzi wabo nomhlaba. Kulula ukuyisebenzisa, imahhala, futhi inikeza indlela enhle yokufinyelela izethameli eziningi. Ngakho-ke uma ufuna ukukhipha umsebenzi wakho, i-YouTube iyindlela okufanele uhambe ngayo! Khumbula nje ukugcina okuqukethwe kwakho kuthakazelisa, sebenzisa izihloko ezihehayo, futhi ungakhohlwa ukuzijabulisa kancane ngakho. Phela, ayibizwa nge-“YouTUBE” mahhala!

Sawubona, nginguKim, umama kanye nomshisekeli we-stop-motion onesizinda ekudalweni kwemidiya nokuthuthukiswa kwewebhu. Nginothando olukhulu lokudweba nokugqwayiza, futhi manje sengingena ngekhanda emhlabeni onyakazayo. Ngebhulogi yami, ngabelana ngezifundo zami nani bafana.